Guinness pin badges remain some of the most recognisable and well‑loved pieces of brewery memorabilia, with designs ranging from classic advertising characters to pub‑issue enamel pins and promotional releases. Whether collected for display, nostalgia or brand heritage, Guinness badges offer a colourful snapshot of one of the world’s most famous breweries.
Guinness has been a defining name in brewing since Arthur Guinness signed his famous 9,000‑year lease at St. James’s Gate Brewery in Dublin in 1759. Over the decades, the brand became known not only for its stout but also for its distinctive advertising artwork.
One of the most enduring symbols is the Guinness toucan, introduced in the 1930s by artist John Gilroy. The bright, balancing toucan quickly became a cornerstone of Guinness advertising, appearing on posters, bar signs, merchandise and later on enamel pin badges. Its bold colours and playful style helped cement Guinness as a brand with personality and charm, making toucan‑themed items especially popular with collectors today.
