The 2002 Guinness Advertising Badge Collection is one of the most beloved limited‑edition series ever produced for collectors of brewery memorabilia and vintage advertising art. Released under licence by Millennium Collectables, each badge in this eight‑piece set celebrates a different moment from Guinness’s golden age of advertising — the era of bold colours, playful characters, and unforgettable slogans that shaped the brand’s identity throughout the mid‑20th century. Every badge was issued in a strictly limited run of 2500, individually numbered, boxed, and supplied with its own Certificate of authenticity card, making the full set a true highlight for Guinness enthusiasts and enamel badge collectors alike.
This beautifully curated series includes the Suit of Armour, the Bottle Opening Toucan, Santa Carrying a Christmas Tree, the Horse & Cart, the Red Indian with Canoe, the Big Chief, the Topiary Sealion, and the Toucan on Weather Vane — a complete run of eight designs drawn from classic advertising artwork by John Gilroy, Tom Eckersley, Dick Wilkinson, and Lander. Together, they form a vibrant snapshot of Guinness’s most iconic campaigns, each one capturing the humour, charm, and character that made the brand’s advertising world‑famous.