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Step back into 1990s nostalgia with this Robertson’s Golly Memorabilia Mug, decorated with multiple Golly figures. Crafted in ceramic, it represents a promotional item tied to Robertson’s jam and marmalade branding — blending everyday function with collectible advertising appeal.
Perfect for use or display, this mug is both practical and collectible — a reminder of Robertson’s long history in British food culture and the advertising motifs of its era.
Robertson’s, founded in 1864, became famous for its jams and marmalades. From 1910 onwards, the company adopted the Golly figure as a promotional mascot, which appeared on packaging and collectible items such as badges, toys, and mugs.
By the 1990s, mugs featuring multiple Golly designs were popular promotional pieces, reflecting both the brand’s heritage and its advertising style of the time.
It is important to note that the Golly character has since been recognised as racially insensitive, and Robertson’s officially retired the mascot in 2002. Today, such items are collected as historical advertising memorabilia, valued for their place in 20th‑century branding history rather than for the imagery itself.