Vintage Chicken Oxo Collectors Mug

A nostalgic ceramic mug celebrating OXO Chicken, the famous British stock cube brand extension. Decorated in bold red and yellow with classic lettering, it captures the charm of late 20th‑century grocery advertising. A distinctive collectible for fans of OXO heritage, retro kitchenware, and food memorabilia. Slight scratch on the O.

OXO expands it range to include chicken flavour

OXO has been a staple of British kitchens since the late 19th century, originally marketed as beef extract before becoming synonymous with the stock cube. By the mid‑20th century, OXO expanded its range to include chicken flavour, reflecting changing tastes and the growing popularity of versatile convenience cooking.

Promotional mugs like this one reinforced OXO’s identity in everyday life, combining practical utility with bold advertising design. With its cheerful colour scheme and instantly recognisable branding, the mug embodies OXO’s enduring presence in British culinary traditions.

Today, Chicken OXO memorabilia is prized by collectors of food advertising, grocery heritage, and retro kitchenware, offering a tangible link to the evolution of convenience cooking and the golden age of branded ceramics.