Vintage Oxo Collectors Mug

Warm up your collection with this Vintage OXO Collectors Mug. Crafted in ceramic with bold OXO branding, it celebrates one of Britain’s most iconic kitchen staples — blending everyday function with nostalgic advertising appeal.

Perfect for use or display, this mug is both practical and collectible — a cheerful reminder of OXO’s place in British food culture and retro promotional kitchenware.

The History of OXO

Introduced in 1910, OXO cubes became a household essential, providing a quick and affordable way to add flavour to meals. Their popularity soared during the First World War, when OXO was supplied to soldiers as a comforting ration.

By the mid‑20th century, OXO was firmly embedded in British culinary culture, supported by memorable advertising campaigns and slogans. Promotional items like branded mugs carried the identity into everyday domestic life, blending utility with advertising charm.

Today, vintage OXO mugs are prized as nostalgic collectibles that capture the heritage of British food culture and the colourful world of advertising pottery.